Pay Per Click (PPC) marketing is a great way to bring in traffic without having to wait too long for results. You only have to pay per click, hence the name, and it’s becoming increasingly popular thanks to the results it delivers. If you have…
It’s easy for a company to completely ignore search engines and try and build an audience through other means, such as word of mouth, radio advertising, email marketing and social media. While these are important methods in gaining an audience, search engines still dominate in…
Search engine optimisation (SEO) is pivotal to making a dent on search engine sites such as Google and Yahoo!. Without SEO in place, websites tend to flounder at the back of Google, with the vast majority of users never straying from the first five pages,…
Search Engine Optimisation (SEO) is the secret to online success, the sure fire method to obtain an online presence. Many businesses often fail to realise this, and wonder why their site isn’t receiving much in the way of traffic. This SEO refresher course will tell…
While not a lot is being said about Google+ as a social platform any more, for those looking to utilise search engine optimisation (SEO) to help your websites rank, it’s still just as important as its ever been. If you continue to use Google +…
With Google recently making changes to its mobile website, many businesses lost out because they had underestimated the power of mobile in their digital marketing strategy. Dubbed ‘mobilegeddon’ the incident shed light on the importance of not neglecting the significance of mobiles in the consumer…
The online population is vast, and it’s a population that continues to grow at a rapid pace. There is a huge network of people out there waiting to be discovered, and Facebook is one of the best places to go when it comes to creating…
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