Social media is a great addition to your SEO campaign, many people use social media everyday whether for work or for personal use. People will have profiles on a number of different social networks and so you should try to have a profile on the most popular networks, to connect with your customers.
Social media is a fantastic way of connecting with your customers, you will find that your customers are much more likely to communicate with you when they can use a method which they are comfortable with. Using social networks is second nature to many people and so you will find that they will communicate with you about any questions they may have or any problems they may have encountered. Social networks are a great way to show how efficient you are at dealing with your customers problems, people will be able to see how helpful you are and how quickly you can respond.
You will find that social networks are a great benefit for promoting your company and products, you can update your profile with anything new that is happening along with showing off new products. People will share what you offer and this means that more and more people will be able to discover your company and will use your services. By using social networks people won’t see your profile as a method of advertising but instead they will see it as a way to keep updated with you, so that they can be the first to hear of any promotions or competitions.
You will find that it is very beneficial to have regularly updated profiles on many of the social network sites available.