The world of marketing is evolving faster than ever, and if your brand isn’t paying attention to the needs and preferences of Gen Z, you’re already behind. This generation, roughly defined as those born between 1997 and 2012, is shaping the future of consumer behaviour….
Viral Marketing
Let’s face it, in a world where everyone is screaming for attention, your brand’s story is the one thing that can truly set you apart. And we’re not talking about just any story—the right story. The one that resonates, connects, and captivates your audience on…
There are a variety of ways to be noticed online, but there are only so many ways to be noticed that work effectively, and matter in the long run. If you know exactly what you need to do to gain recognition and bring in traffic…
Often sounding a little discomforting, there is nothing dangerous about viral marketing and the positive effects it can have on a business wishing to advertise online. There are many different sections or sub genres that make up the entity of what exactly viral marketing is…