NEC Enterprise Solutions

NEC Enterprise Solutions

SEO

About
NEC Enterprise Solutions

As a global technology leader for 120 years, NEC have proven ability to anticipate and meet market needs, to demonstrate technical excellence and to build a dependable and enduring business model based on NEC’s primary mission, to help orchestrate a brighter world.

The Brief

NEC Enterprise Solutions has a popular website, but it was not attracting the maximum potential audience who could benefit from their range of Smart Communications products.

Through a custom SEO strategy, we knew we could implement a strategy aligned with the companies key marketing and business objectives.

The Strategy

Our strategy did not just rely on traditional SEO and link-building alone but incorporated a variety of methods and media to promote the brand of NEC Enterprise Solutions, as well as the site.

We started with a technical audit which identified quick wins and that the site was loading very slowly, alongside areas to focus our seo skills on.

This included press releases and blogger outreach, to boost their brand and attract organic traffic – providing the potential for good conversions to sales. Through careful research and planning, we worked extensively on SEO for the site.

 

The Results

The result is a year-on-year increase in organic traffic and Google positions alongside an increase in sales enquiries.