Social networking sites are becoming a much more popular form of communicating, they allow individuals to find friends and companies online that otherwise they wouldn’t be able to find. Many people are now choosing to search for products, services and business that they need now or may need in the future. Many businesses are also now opting to use social networking sites to target potential customers and to receive higher ranks on n search engine results.
There are many ways to which you can advertise your business. You can create a page for your business, a group or even an account.
Creating a page on social networking sites allows potential customers looking for your products or services to find you quicker and easier and also to stay in contact with you. With your business page you are able to update and inform potential customers on new products, services or offers you may have on. Potential customers are then able to ‘like’ your page which allows them to view all of your updates 24 hours a day.
You are also able to create a group on sites such as Facebook, which allows you to update your group adding information, contents and news to inform potential customers of your business. When a person joins your business group they are able to talk and ask questions much easier than they would be able to via your website or blog.
Making an account on these sites provides you with much opportunity to talk to your potential customers. You are able to update your account with new information, news and products allowing them to view it much quicker and easier. Creating an account means those potential customers will be able to contact your 24 hours a day increasing satisfaction.
Using social networking sites such as Facebook, Twitter and MySpace ensures that only people who are searching for your products or services are able to see your business and your information meaning that you are targeting potential customers that are more likely to visit your website.