Working with Wiltshire businesses for years, we’ve spotted a trend. While the big defence firms around Salisbury and manufacturers in Trowbridge invest heavily in digital, many smaller local companies get left behind. They’re still spending on print ads and local directories while watching competitors pinch their customers through clever online marketing.

Look at Wiltshire’s business landscape – it’s a proper mix. Defence contractors near Porton Down, logistics companies along the M4, manufacturers scattered across market towns. These businesses have specific challenges that generic marketing advice simply doesn’t address.

We’ve lost count of how many local business owners tell us the same story: “We paid thousands to a marketing agency last year and couldn’t tell you what we got for it.” Sound familiar? That’s exactly why we focus on results you can track in pounds and pence, not meaningless charts going up and to the right.

Want to stop wasting money on marketing that doesn’t work? Let’s talk about what actually drives business growth in Wiltshire.

Free SEO Audit

    SEO in Wiltshire

    Search engine optimisation feels like a dark art to many Wiltshire business owners—and honestly, some agencies like to keep it that way. But here’s the truth: good SEO is simply about making your website the best answer to your customers’ questions.

    The businesses we work with across Wiltshire don’t need technical jargon; they need more enquiries and sales. That’s why our SEO approach starts with understanding what your ideal customer is searching for. Are they looking for precision engineering in Trowbridge? Logistics services near the M4 corridor? Security consultancy in Salisbury?

    We’ve found that Wiltshire businesses often compete nationally, even globally, yet still benefit from strong local SEO. Your manufacturing company might serve clients worldwide, but someone searching specifically for “Wiltshire aerospace components” represents a valuable opportunity.

    What makes our approach different? We don’t just tweak meta tags and call it a day. We analyse your competitors, identify content gaps, and create strategies that build authority over time. And unlike some agencies, we’re happy to explain exactly what we’re doing and why—no smoke and mirrors here. When your phone rings with a new enquiry who found you through Google, that’s when you know SEO is working.

    Why Choose RS DIGITAL Marketing For SEO

    REACH BUSINESS GOALS

    REACH BUSINESS GOALS

    INCREASE SALES

    INCREASE SALES

    GROW YOUR CUSTOMER BASE

    GROW YOUR CUSTOMER BASE

    BUILD REPUTATION

    BUILD REPUTATION

    BETTER USE OF YOUR TIME

    BETTER USE OF YOUR TIME

    DOMINATE GOOGLE

    DOMINATE GOOGLE

    Contact RS Digital Marketing for a Free SEO Health Check or speak direct to one of the team on 01282 452096

    RS Digital Marketing 6 Step SEO Strategy

    KEYWORD RESEARCH

    KEYWORD RESEARCH

    COMPETITOR ANALYSIS

    COMPETITOR ANALYSIS

    On PAGE SEO

    On PAGE SEO

    OFF PAGE SEO

    OFF PAGE SEO

    TECHNICAL SEO

    TECHNICAL SEO

    MONITORING AND REPORTING

    MONITORING AND REPORTING

     

    Areas We Cover

    Looking for a Wiltshire SEO agency that helps your business get found online? Our experienced team, based in Salisbury, creates bespoke SEO strategies that boost visibility, attract local traffic, and deliver lasting growth. We work with businesses across Swindon, Chippenham, Trowbridge, and Devizes, crafting location-focused campaigns tailored to each area’s goals. Whether you’re starting up in Salisbury or expanding in Swindon, we combine deep local knowledge with proven SEO techniques to drive real results. From on-site optimisation to content strategy and local search targeting, we help your business rank where it matters most. Partner with a results-driven Salisbury SEO company that understands Wiltshire — and is committed to your online success.

    Google Ads in Wiltshire

    “We tried Google Ads before, but it didn’t work for us.” We hear this surprisingly often from Wiltshire businesses. Usually, the problem wasn’t Google Ads itself, but how it was managed. Proper Google Ads campaigns aren’t about throwing money at broad keywords and hoping for the best—they require surgical precision.

    For a defence contractor in Corsham or a logistics company in Swindon, the difference between profit and waste often comes down to targeting. Did you know you can specifically target people searching for your services within certain postcodes around Wiltshire? Or exclude terms that might trigger your ads to appear for irrelevant searches?

    The businesses we help across Wiltshire appreciate that we start with questions, not assumptions. What’s your average order value? What’s a realistic conversion rate in your industry? These numbers determine whether spending £5 or £50 per click makes financial sense for your business.

    What’s often overlooked is how Google Ads and SEO work together. While your organic rankings grow steadily through SEO work, Google Ads delivers immediate visibility. We’ve seen Wiltshire manufacturers use this combination to dominate search results, appearing twice on the same page—once in ads and once in organic listings. And isn’t that exactly what your competitors would hate to see? Thought so.

    Web Development in Wiltshire

    Your website isn’t just a digital brochure—it’s your hardest-working salesperson. Yet so many Wiltshire businesses have sites that look lovely but perform poorly. The real question isn’t “Does it look nice?” but “Does it convert visitors into customers?”

    We build websites that actually work for Wiltshire businesses. That means they load quickly (even in those rural spots where internet connections still struggle), display properly on mobile phones (where over 60% of local searches happen), and guide visitors toward becoming customers through strategic design.

    The manufacturing and defence sectors that dominate parts of Wiltshire often have complex offerings that need careful explanation online. How do you communicate technical capabilities without overwhelming potential clients? That’s where thoughtful web development comes in—creating clear pathways through complex information.

    Have you noticed how many local business websites make you hunt for their contact details? Or force you through seven pages before you can request a quote? We haven’t forgotten that the point of having a website is to generate business. Every site we develop includes clear calls to action and removes barriers between visitors and conversion.

    And yes, we handle the technical bits too—hosting that doesn’t crash when you finally get that press coverage, security that keeps the hackers at bay, and updates that keep everything running smoothly.

    Full-Service Digital Marketing in Wiltshire

    Marketing shouldn’t exist in silos, yet we see it all the time in Wiltshire businesses. The SEO agency doesn’t talk to the web developers. The social media manager hasn’t a clue what’s happening with email marketing. And nobody’s tracking whether any of it actually generates revenue.

    Our full-service approach means everything works together. Your Google Ads landing pages match your SEO strategy. Your social media reinforces your core messages. Your email marketing nurtures leads generated by your website. Nothing works in isolation.

    For Wiltshire’s B2B companies—particularly in manufacturing, logistics and professional services—this integrated approach makes particular sense. Your sales cycles are often longer, your average order values higher, and your audiences more specific than consumer businesses. You need marketing that recognises this reality.

    What would it mean for your business if your digital marketing actually delivered measurable results? Not vanity metrics like page views or likes, but genuine enquiries from qualified prospects? That’s the question we help Wiltshire businesses answer.

    We won’t promise to transform your business overnight. Anyone who does is selling snake oil. What we will promise is a methodical, transparent approach to gradually increasing your visibility, credibility and profitability through digital channels. Because ultimately, that’s what good marketing should deliver—not awards or industry recognition, but business growth. Your next step to better results starts here — 01282 452096 | [email protected].